WE FIND THE CUSTOMERS
THAT WILL LOVE YOU
You want to attract luxury shoppers - thats why your brand, design and online store are different than that of those selling cheap alternatives.
The same should be the case for your advertising. Getting your brand in front of the right people is difficult, but paramount for your e-commerce success.
THE reason for our success
We have grown multiple luxury businesses successfully for a very simple reason: we understand that luxury shoppers are different and we know hpow to attract them. Normal e-commerce advertising strategies don't work because luxury customers are different.
HOW LUXURY CUSTOMERS ARE DIFFERENT
Trust
Attracting luxury customers takes a long time. They need to learn about the brand, it's philosophy and it's values before they buy.
Creating a path
We create a repeatable path for customers to get to know you online up until they buy, and buy again. We use multiple platforms and different messaging for the stage the customer is in.
Offers
Almost all e-commerce wisdom will tell you that you need to create an "offer" for customers to buy. With luxury customers you can't and shouldn't.
Optimizing for the long-term
We create reasons to buy that are not just a discount, offer or bundle. We advertise a great place to shop from the first interaction.
Brand
Whether you are a retailer or a brand: the right customers need a want to know why you do what you do. Loyalty isn't built on product alone.
Beyond product
We help you communicate your values, story and product philosophy because the right customers will want to know before they buy.
Loyalty
They take a long time to trust you, but when they do, they are a lot more loyal than others. Keeping them engaged is important and profitable.
Reengage constantly
We build systems that ensure your most loyal customers meet you online again and again and are informed of your newest developments.
Comfort
Everyone likes an easy buying process - luxury shoppers demand. Most of them have money but no time a fact that changes the entire buying process.
Conversion optimisation
We use 39 success factors to optimise your website so that customers feel able and confident to buy when they are ready. No matter whether we built your website or not - its the core of successful advertising.
Behaviour
Advertising algorithms are optimised for non-luxury buyers, because they are trained on them. Ads don't work on luxury shoppers because they are different.
Working with the algorithm
We help you make the most out of each marketing channel by giving it specific jobs in attracting new customers.Wir helfen Ihnen, das Beste aus jedem Marketingkanal herauszuholen, indem wir ihm spezifische Aufgaben bei der Gewinnung neuer Kunden zuweisen.
HOW
WE
ADVERTISEn
We hate wasting money. Thats why we test before we scale cautiously. We always strive to make your campaigns profitable, even those for new customers, from the get-go.
Bargain- and deal hunters will buy once - but they are not your core Audience. We target people who have the potential of being long-term customers.
Your customers use different channels and so should you. Instead of working on one platform, like Google or Meta, we identify the right channel mix for you and use it to grow.
We don't have one playbook: we have experience. That's why we challenge our assumptions frequently and adapt our approach to each customer.
ATTRACT THE RIGHT
CUSTOMERS FOR YOUR BRAND
Request a free, no-strings-attached consultation to find out how we can help you grow your brand's e-commerce. Request a free consultation